It was 2011 when the great Father of the Nation was being hotly debated again. The huge support to the anti-corruption moment led by the Gandhian social reformer Anna Hazare was a high time to revisit the Gandhian Thoughts once again.
And the strategists of the movement cleverly mixed the symbolism of the Gandhi Caps (inscribed with ‘Main Bhi Anna’ and other similar tag- lines then) with the debate.
It was a potent symbolism that also felt honest then.
Even if there was a split in Team Anna on the issue of formation of a political party, the Aam Aadmi Party (the political offshoot of the anti-corruption movement of 2011) continued with the Gandhi Caps making it an important part of its political branding exercise.
Yes, ‘Main Bhi Anna’ has been replaced with ‘Main Aam Aadmi Hun’.
The AAP members, they have taken it to the level that they don’t leave their heads uncovered even if they are sitting in the state assembly. Nothing wrong if doing so is not just a political branding exercise. But, there is reasoned ‘but’ now.
But, for the Gandhi Caps, after the success of AAP in the Delhi assembly polls, its membership numbers are swelling across the country and so is the count of the Gandhi Caps being on display.
And to add to that are the saffron Gandhi Caps going to be used by the BJP.
So, is the growing count of the Gandhi Caps going to affect the way its bearers are going to think politically?
It is not expected from the BJP. And the way AAP has been in the office since December 28, 2013, we should not expect it from AAP either.
But, at least it is doing some good to some members of the Republic, the small trading units involved in making these caps. Already in the range of orders of hundreds of thousands, they are slated to earn even more with the fast approaching Lok Sabha polls.
©/IPR: Santosh Chaubey – https://santoshchaubey.wordpress.com/